This Chinese New Year is all monkey business for brands

It's the Year of the Monkey this Chinese New Year, and brands are all monkeying around for the occasion. From fashion accessories to game consoles, brands are taking the chance to go all out with monkey-themed designs and packaging. And the best bit? You don't have to be born in the year of the monkey to get in on the fun. See also: Apple is releasing a red and gold Watch just for Chinese New Year Here are six cute ways to ring in the new Chinese animal zodiac, so go crazy. Year of the Monkey 1. Dunhill monkey cufflinks Who said cufflinks had to be predictable? You can now ditch your run-of-the-mill cufflinks and show off your adorkable side with this pair of metallic monkeys that's sure to start a conversation with that cutie you're always running into at the pantry. If these cufflinks are too funky for your bank job, leave them for casual Fridays. 2. Kipling monkey print city backpack This is truly Kipling's year. The Belgian bag and accessories label is known for its nylon fabric and monkey mascot, so what better time than the present for Kipling to stage a comeback? Kipling is kicking off its Asia relaunch with a limited edition collection of carry-ons monogrammed with its signature monkey motif. Equal parts functional and cute, it's exactly how we like our backpacks to be. 3. Swarovski Kiki the Monkey crystal While we wouldn't tell you to dress your walls up with pictures of monkeys, there's no reason why you shouldn't add this little cutie to your glass cabinet of collectibles. Look at it, how can you resist this face? 4. H&M Chinese New Year 2016 collection Swedish fast fashion brand H&M has hit a home run with this monkey-inspired collection that's available for women, men and children. Combining our love for emojis and mischievous chimps, you especially woulodn't want to miss out on the women's sweater and jogger pants set that's covered in "see no evil, hear no evil, speak no evil" monkey prints. 5. Cath Kidston Asia-exclusive monkey print Known for its kitsch bird prints, English accessories brand Cath Kidston has added a new animal to its reserve with an Asia-exclusive monkey print. Paired with florals and set against a vibrant red background, your hardest choice would be having to pick just one from the array of purses, handbags and pencil cases. 6. Xbox Lunar New Year Xbox One art series We bet you won't be able to go back to playing games off your typical black game console after you've seen these one-of-a-kind monkey-inspired Xbox Ones. Designed by emerging artists from China, Hong Kong, Singapore and Taiwan, there are a total of eight consoles in this series, all of which make for eye-catching centrepieces. Have something to add to this story? Share it in the comments.